• Priori Introduces Tetra, a New Suncreen Protection Product

    9 days ago - By WWD

    This week, science-driven, antiaging skin-care line Priori is introducing Tetra, what it says is the first four-level sun protection product.
    Priori Skincare said the proprietary four levels of protection shield the skin from the environment, and that its adaptive technology provides what it says are “Genetic Protection Factor” benefits. Further, the formula, which can be used by men and women, has been clinically shown to block 43 percent of harmful high energy, visible blue light from everyday electronics, according to the company.
    The levels include: broad spectrum mineral SPF 50...
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