• Travis Scott Promotes the Air Jordan 33 for New Nike Visual

    28 days ago - By Hypebeast

    This Thursday, October 18, the Air Jordan 33 is scheduled to make its official debut. Injecting one last shot of support into the silhouette's promotional campaign, Nike recruits Travis Scott and others for the special "Principal Scott: Class of XXXIII" vignette.
    "Welcome back players. This year is your year. And you need to get yours. PrepareToFly," Nike states.
    The "Principal Scott: Class of XXXIII" promo features Travis Scott's Astroworld song "Stargazing" as it soundtrack. The clip focuses on the work of a crew of young talents, all of whom have the Jordan 33's first "Future Flight...
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  • Nike Air Max 98 Channels Its Inner Knickerbocker with New Colorway

    Nike Air Max 98 Channels Its Inner Knickerbocker with New Colorway

    28 days ago - By Hypebeast

    The Nike Air Max 98 model will soon welcome a "White/Deep Royal Blue/Total Orange-Black" iteration - potentially inspired by the New York Knicks. For the Nike Sportswear classic, white is added to the upper's underlay and midsole, which houses an orange full-length Air Max unit. Deep Royal Blue and black overlays are added just above the aforementioned midsole to add some contrast to the clean white base. Subtle branding finishes things off with a small Swoosh logo on each lateral side, Air Max insignia on the tongues and a pixelated "98" on the medial panels.
    This Nike Air Max 98 is...
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