• Badgley Mischka Debuts Signature Fragrance

    17 days ago - By WWD

    With 30 years in business under its belt, Badgley Mischka is reintroducing fragrance to its brand portfolio.
    After a decade away from the fragrance market, Badgley Mischka designers Mark Badgley and James Mischka are celebrating their company's anniversary with a new signature fragrance developed in partnership with TPR Holdings LLC., which signed a beauty license with the brand earlier this year.
    This is the first fragrance Badgley and Mischka have created since they bought their brand back from Iconix in 2016. Industry sources estimate the fragrance will earn $20 million during its first...
    Read more ...

     

  • Badgley and Mischka: Having Fun Again

    17 days ago - By WWD

    Mark Badgley and James Mischka aren't that kind of designers. That kind - Badgley's words - being those celebrated for edge and trend-driving provocation. Rather, they espouse a classic vision of glamour, their every choice based on simple, specific precepts: They know themselves, they know their customer, they know what she expects from them.
    That starting point has proven effective, ultimately sustaining the duo through decades of fashion-industry and cultural vicissitudes. With their show tonight, Badgley and Mischka mark their brand's 30th anniversary. Over lunch in their Manhattan...
    Read more ...