• Eton Marks 90 Years

    4 days ago - By WWD

    MILAN - Swedish shirtmaker Eton is going to celebrate its 90th anniversary with a special event at Pitti Uomo.
    Although the company is keeping details on the celebration under wraps, Eton's chief creative officer Sebastian Dollinger highlighted the importance of the Florentine trade show.
    “Pitti Uomo is the event to be at for the men's fashion industry and we are happy and honored to fete our anniversary there,” he said during an interview in Milan.
    Founded in Gånghester, a town in Southern Sweden, by David and Annie Patterson, Eton sells its high-end shirts in 50 countries through a...
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