• Think Tank: Making Sustainability Sexy

    5 days ago - By WWD

    Global warming solutions. Protections of human rights. Transparent supply chains. Enhanced privacy protection. Corporate advocacy.
    There is no doubt that consumer goods companies are rethinking how they do business. A growing number of companies in this space are taking action, investing in setting and pursuing ever more ambitious sustainability goals.
    For companies to be successful in the long term, they need to be able to convert these efforts around sustainability into tangible business results. Simply put: They need to be able to sell sustainable products to the mainstream consumer.
    A...
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