FIT Capstone Presentations Focus on Transparent Beauty
2 monthes ago - By WWD
Radical transparency is sweeping the beauty industry, and all brands will need to embrace it sooner rather than later.
That was the overarching message of the capstone projects presented by the Fashion Institute of Technology's Cosmetics and Fragrance Marketing and Management master's degree graduates to the beauty industry crowd gathered Wednesday in the school's Haft Theater.
Coty Inc. sponsored the evening.
Shannon Curtin, senior vice president of Consumer Beauty in North America at Coty, called the consumer demand for transparency “one of the biggest areas of transformation happening...
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